Free tuition ▪ Virtual learning ▪ Branding
Higher Ed
BRAZIL: Most students abroad take language courses. Canada top destination
CANADA: Foreign students to be spread across country’s universities🔒
COLOMBIA: Free tuition at public universities approved
INDIA: PhD diaspora leaves national universities short of recruits🔒
NETHERLANDS: Two-thirds of bachelor classes to be taught in Dutch
NIGERIA: Country moves from public funding to tuition fees & student loans🔒
SPAIN: 48.5 M€ for microcredential courses to re-skill Spanish adults
TURKEY: Country has the largest increase in int’l students in Asia🔒
UNITED KINGDOM: Humanities contribute strongly to university rankings
UNITED STATES: The end of affirmative action. For real this time
Digital marketing
ADVERTISING: Only 6% interested in more data sharing for personalised ads
BRANDING: Brand name less important in lower-ranked univs’ marketing🔒
INCLUSION: Accessibility matters for digital marketing strategies
MARKETING: Top 12 digital marketing trends in 2023
SEO: Companies increasingly writing for Google’s algorithm, not people
Also worth your time
ADMISSIONS: ‘Pass Him’: How a British For-Profit College Made Millions🔒
DIVERSITY: Less carbon footprint, more meaningful in-person interactions
LEARNING: More students want virtual learning options now🔒
PROGRAMS: Public universities relying ever more on third-party providers
RESEARCH: A Chrome plugin for ranking journals on Google Scholar
Cover photo: Getty