The Role of Chatbots in Improving CRM Integration for Universities

As universities strive to improve student recruitment and engagement, chatbots play a crucial role.

The Role of CRM Integration in University Marketing

CRMs allow universities to streamline processes, personalise communication, and gain actionable insights.

Key CRM Metrics Your University Should Track

CRMs help universities nurture relationships, track engagement, and optimise student recruitment strategies.

Hubspot, Salesforce, Mailchimp and Constant Contact

The pros and cons of four of the most popular Customer Relationship Management platforms.