You can now target 13- to 17-year-olds on TikTok

Discover how TikTok’s new update allows targeting 13- to 17-year-olds at a granular level.

The Power of Audience Segmentation in Higher Education Marketing

Learn how Google and Meta Ads enable precise targeting for maximum engagement and ROI.

The Power of Conversion Tracking in Google Ads for Higher Education

Helping universities bridge the gap between marketing spend and tangible results.

Case Study: TikTok Ads for Student Recruitment 

More than 8.2 million impressions, over 55,000 clicks, and an average cost-per-click of €0.09.

How to Create Captivating Ads That Target MBA Students

Attracting MBA students requires more than just traditional advertising methods.

Meta Ads for International Student Recruitment

We demonstrate the potential of Meta Ads to reach postgraduate students at top business schools.

7 Reasons Why Your University Should Invest in Google Ads

Here are 7 reasons why your university should invest in Google Ads to attract national and international students.