Why online advertising?

  • Targeted

    Ads are shown to those who have searched for or are interested in programmes like yours.

  • Cost-effective

    Spend less than ever per contact or application. You know exactly how much you spent to obtain them.

  • Measurable

    Our reports detail your target audience. We integrate AI, web analytics, and leading CRMs.

0 Invested in ads

0 Clicks / website visits

In 2024

0 Leads or applications

63% of international students chose their programs based on Google and/or social media (2022)

Our services

Online Ads

Google, Facebook, Instagram, LinkedIn, TikTok, and X Ads, in one to five languages, reaching nearly the entire global population.

Integration and Reporting

We optimize ads by connecting them to CRMs and web analytics platforms: GA4, GTM, Salesforce, Hubspot, Keystone, Mailchimp, etc.

Website Creation and SEO

Using WordPress, the most widely used CMS in the world, we develop landing pages and modern, secure, Google-optimized websites.

Copy and Social Media

Content management, translations in up to five languages, and graphic design for websites, blogs, social media, and newsletters.

Need these services?

»Contact Us

Why Next Level Higher Ed?

Digital Marketing Experts
for Higher Education

With us, your University will gain visibility through ads on various online channels, optimized websites, and dynamic content. With our reports, you will gain detailed insights into your target audience.

We will maximize your return on investment by following best practices in this field, utilizing machine learning tools, and integrating services that provide a deeper understanding of your target audience.

Contact us

Free Quotes

We provide no-obligation quotes, which may include estimates of ad results (impressions, clicks, conversions, and Return on Investment).

Flexibility

We do not impose a minimum contract period on our clients: whether a monthly retainer, contract, or hourly rate, our focus is on (good) results.

Up to 5 Languages

We manage ads, create websites, and produce content in English, Portuguese, Italian, Spanish, and/or French, languages spoken by over 2 billion people worldwide.

Transparency

You will have access to the results of our work in real time and will receive reports with the level of detail and frequency agreed upon with us.

17 international universities have trusted our work since 2015

Blog

  • All
  • Ads
  • CRM
  • Links
  • SEO
  • Sites

92% of students ▪ Short-term ROI ▪ 1B viewers

Plus: Boycotts and blockades in Serbia have disrupted university teaching and exams.

WordPress Plugins Every University Website Needs

We have curated a selection of essential WordPress plugins tailored for university websites.

Leveraging SEO to Boost University Enrolment

SEO is a powerful tool that can help universities increase visibility, attract the right students, and boost enrolment.

Knowledge Alliance ▪ Demand Gen ▪ Trump’s 100 days

Plus: How Rwanda’s prime example of “smart internationalisation” is attracting global students.

PhD growth ▪ pMax features ▪ 2 in 3 leaders

Plus: Bilingual university in South Africa shifts from Afrikaans to English language of instruction.

The Role of CRM Integration in University Marketing

CRMs allow universities to streamline processes, personalise communication, and gain actionable insights.

The Power of Conversion Tracking in Google Ads for Higher Education

Helping universities bridge the gap between marketing spend and tangible results.

Contextual admissions ▪ Ads audit ▪ Language

Plus: Foreign enrolment in Irish higher education surpassed the 40,000-student mark in 2024.

9% attended Harvard ▪ Ad spend ▪ AI personality

Plus: Int. students’ spending accounted for more than half of Australia’s GDP growth in 2023.

Team

Many years of experience in several areas of digital marketing

Rui Passos Rocha
Co-founder; Advertising

▪ Google Ads, GA4 and GTM
▪ Meta Ads
▪ LinkedIn Ads
▪ TikTok Ads

Elias Faethe
CRM; Google Ads

▪ CRM systems
▪ Google Ads
▪ Google Analytics
▪ LinkedIn Ads

Simona Peovska
WordPress; SEO

▪ WordPress sites
▪ Landing pages
▪ Content and SEO
▪ Meta Ads

Maria Eduarda
Copywriting

▪ Copywriting
▪ SEO
▪ Newsletters
▪ Social media

Ricardo Ferreira
Web development

▪ Web development
▪ WordPress sites
▪ Python
▪ Technical SEO

Miguel Oliveira
Meta Ads

▪ Meta Ads
▪ WordPress sites
▪ Photoshop and Illustrator
▪ Google Ads

Contact us

Location

We are based in Lisbon, Portugal

Phone number