Plus: Japanese government plans to reduce resources for international PhD students.
All posts by Simona Peovska
The Importance of A/B Testing in Digital Advertising
A/B testing is one of the most powerful tools marketers have to optimise ad performance and maximise ROI.
Tighter policies ▪ Conversion data ▪ AI reshapes
Plus: Paper-based admissions are hurting international student recruitment efforts in Japan.
Designing a Website for Accessibility in Higher Education
Creating an inclusive online experience for students is no longer optional—it’s essential.
The Future of Artificial Intelligence in Advertising
The future of AI in advertising is already here—and it’s changing everything. Staying ahead is key!
1/3 of students ▪ Full-funnel video ▪ Ranked by IQ
Plus: Students in England now graduate with an average debt of £53,000, data shows.
How to Use LinkedIn Ads for Student Recruitment Success
LinkedIn offers a level of targeting and intent that other platforms simply can’t match.
Lower salaries ▪ Promote book ▪ Enlightenment
Plus: International students in Portugal face visa delays but must still pay tuition fees.
Advanced Web Analytics for University Marketing Teams
Learn how to track multi-channel attribution, analyse complete user journeys, build custom dashboards…
Rebecca Winthrop ▪ AI Max ▪ Choose Europe
Plus: New Zealand currently in peak processing period for student visa applications.